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Sereno Group e-waste collection event

Sereno Group E Waste Flier 2014

On Saturday, April 12,st, Sereno Group will once again be  hosting an e-Recycle Event in Los Gatos, Los Altos,Palo Alto, Willow Glen and Santa Cruz .  The  event runs from 9:30am to 1:30pm and is always busy with hundreds of people coming by to dispose of their old computers, televisions, CPU screens, phones, PDA’s and any other e-waste that otherwise could not be disposed without doing harm to the environment.

We are happy and honored to partner with Green Mouse in assisting in the receipt and disposal of dropped off items.

What to Bring, what’s accepted:

  • Televisions
  • DVD Players
  • VCRs
  • Copy Machines
  • Cell Phones
  • Video Tapes
  • Cell Batteries
  • Stereo Equipment
  • Fax Machines
  • Cameras
  • Toner Cartridges
  • Small Appliances
  • LCD Monitors
  • Circuit Boards
  • Computers
  • Laptops
  • Printers
  • Telephones
  • CDs & DVDs
  • Microwaves

Items NOT ACCEPTED – Alkaline Batteries & Fluorescent (or any) Lights

Posted in Events.

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Sereno Group is Proud to Recognize this Year’s Spirit and Community Service Award Recipients

We are honored by the unparalleled excellence of the agents we work with at Sereno Group. It is not an easy task to choose just two from the many who are so dedicated to their business, community, and families, but we like to acknowledge and honor those who continue to raise the bar.

2013 was a very strong year for Sereno Group, both for business and for giving. Being our first full year setting aside commissions for our 1% for Good movement, we were able to raise and contribute over $270,000 to charities and organizations who work in and directly support our local communities.

The program was jump-started in 2012 by a small group of agents in our Santa Cruz office who wanted to give back in a meaningful way. Since its inception, committees of agents in each of our offices have taken up the charge to organize, meet, and choose the charities to sponsor each quarter. It is from those dedicated agents who go above and beyond just participating in the program that we wanted to recognize.

The Joanne Knapp Community Service Award is dedicated to one of Sereno Group’s original agents who had a long, celebrated career and was a beloved person throughout the area.  Joanne was instrumental in the early phases of Sereno Group’s community-minded, values driven business model and acted as a trusted advisor to founders Chris Trapani and Ryan Iwanaga.  Sadly, Joanne passed away in 2012 after a long and courageous battle with cancer.

This year’s recipient, Kirsty Duncan from our Willow Glen Office, has exemplified all that the award stands for with her spirit of  proactive community connectedness and involvement through thought, spirit, and action.

“I am so excited and honored for Kirsty to receive the Joanne Knapp Community Service Award,” said Ryan Iwanaga, Founder and Executive Vice President, “Kirsty has inspired not only her office in Willow Glen, but the entire company through her efforts in our 1% for Good movement.  Through her spirit of good will and philanthropy, Kirsty has inspired others and has given Sereno Group a deeper connection to the communities we serve.”

Chris Trapani Presenting Award to Kirsty Duncan

The second award, the Sereno Group Spirit Award,  is given each year to an agent who embodies Sereno Group’s ideals of high integrity and responsible real estate practice, selflessness, and a commitment to the communities we serve.  The award was inspired by Sallie Morgan, a legendary and beloved agent Realtor in the Silicon Valley who made significant contributions to Sereno Group’s growth and success. This year’s recipient, Owen Halliday from our Palo Alto office is the hallmark of integrity and garners the deepest respect where ever he goes.

“Owen is a shining example of what it means to be a Sereno Group agent,” said Chris Trapani, Founder and CEO of Sereno Group, “He is a tremendously generous and caring person who understands and respects the practice of real estate.  He has such a wonderful soul and works with the highest care and sense of integrity.  It is a very deserving honor.”

Chris Trapani, Owen Halliday, and Ryan Iwanaga

We had the pleasure of announcing the awards at Sereno Group’s annual New Year’s company-wide celebration on January 16th.  The event was held at Sharon Heights Golf and Country Club in Menlo Park. Over 350 Sereno Group agents and their guests attended and were able to enjoy honoring these two outstanding agents.

Posted in Executive Corner, One Percent for Good.

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Historical Market Trends for Sunnyvale, Mountain View, Los Altos, Los Altos Hills, Palo Alto, and Menlo Park

At the end of each year we like to take a look back at the market that was, and see how it compared to previous years.  As a Realtor, these trends provide a glimpse into what is on the horizon for the beginning of next year and also helps understand our market and advise our clients a little better.  When we are in the middle of the year working with clients and focusing in on individual properties it is easy to lose sight of the overall trends.

Looking at all of the markets we serve in our northern offices over the last 9 years from 2005 to 2013, we are able to see the following information from the data:

  • Prices in 2013 eclipsed 2007 peak prices across the board.  If you are an owner in one of these markets and purchased from 2005 to 2007 and maintained your home in decent condition you have some pretty solid equity.
  • The time required to sell your home in these markets is the lowest it has ever been in the last 10 years.  In many markets the average days on market is between 2 and 3 weeks.  If you own a home, it is great knowing you have some liquidity.
  • Because of the speed of which homes are selling, those that can afford to buy before selling their other property are in a good position.  In a rising market they can lock in the new purchase price and know that selling their departing home will be fairly quick and won’t have to bridge mortgage payments for very long.
  • The number of transactions in 2013 are down almost 25% in these markets from the high water mark of 2005.  This means fewer opportunities for buyers.  The lack of supply and the high demand are pushing prices upwards.
  • While not shown on the graphs, inventory levels are incredibly low.  This means it is a great market for sellers that want to get top dollar for their homes.  It also means multiple offers on nearly every property at the beginning of the year.

Preliminary reports from the beginning of this year are coming in, and sellers are in some cases receiving offers 10% over their list price.  While this is partially a function of the supply-demand imbalance, it also has to do with the fact that Silicon Valley employment is recovering and there is a large amount of capital in our marketplace resulting from over 100% stock market gains in the last 5 years.

If you are considering buying or selling a home this year, please contact one of our professional agents and they can provide you with additional information like this to help you with the process.

Posted in Current Market News.

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Happy New Year and Market Snapshot

I wanted to share a few early market stats in order to provide you with some perspective and specific talking points as we launch out of the gate on this January 1st of 2014.

As early as last summer we began to get our minds around the fact that inventory levels might possibly be even lower to start in 2014 than the prior year.  Unthinkable when we reflect back upon what little inventory was available during the first half of 2013.  Fresh off our Sereno Group press (as we will be reading about this in the newspapers in about 2-3 months), I believe the current inventory levels may very well be lower than 1999/2000 and if so, the lowest in 20 years or more.

Santa Clara County – Class 1 (SFR) only – as of December 31, 2013 (last day of prior month/year)

  • Month’s Supply of Inventory (MSI):  Dec 2013 – 1 MSI vs. Dec 2012 – 1.8MSI
  • For Sale Last Day of prior month/year:  Dec 2013 – 579 vs. Dec 2012 – 1,033 (wow!) (and if we include both class 1 & 2:  Dec 2013 – 774 vs.  Dec 2012 – 1342)
  • Under Contract Properties Last Day of prior month/year:  Dec 2013 – 579 vs. Dec 2012 – 574 (pendings nearly the same while inventory significantly less than prior year to start 2014)

Santa Cruz County – Class 1 (SFR) only – as of December 31, 2013 (last day of prior month/year)

  • MSI:  Dec 2013 – 2.4MSI vs. Dec 2012 – 3.5 MSI
  • For Sale Last Day of prior month/year: Dec 2013 – 278 vs. Dec 2012 – 400 (if we include both class 1 &2:  Dec 2013 – 361 vs.  Dec 2012 – 547)
  • Under Contract Properties Last Day of prior month/year:  Dec 2013 – 118 vs. Dec 2012 – 113 (same as SCC, pendings actually higher  with current inventory much lower than prior year to start 2014)

San Mateo County – Class 1 (SFR) only – as of December 31, 2013 (last day of prior month/year)

  • MSI:  Dec 2013 – 1.1MSI vs. Dec 2012 – 1.8MSI (SMC & SCC nearly mirroring each other in this category)
  • For Sale Last Day of prior month/year: Dec 2013 – 275 vs. Dec 2012 – 486 (if we include both class 1 & 2: Dec 2013 – 345 vs. Dec 2012 – 604)
  • Under Contract Properties Last Day of prior month/year:  Dec 2013 – 241 vs. Dec 2012 – 268

Posted in Current Market News, Executive Corner.

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2013 Year End Market Update & Graphs for Santa Clara, San Mateo and Santa Cruz Counties

As we are closing in on 2013, it’s a good time to reflect back on the market trends of this year and crystallize our forecast for 2014.  Arguably, 2013 was the most competitive residential real estate market we have experienced over the past 7 years or more.  Based upon the low inventory/high buyer demand dynamic which set the tone right out of the gate in January of 2013 and carried through the year, unthinkable comparisons were beginning to be drawn to 1999/2000.

As we close out 2013 and observe present inventory levels it’s difficult to grasp the reality that we have approximately 20% less inventory this December (in Santa Clara County, for example) than we did during the same month in 2012.  This fact combined with the release of additional pent-up demand, continued investor and foreign investment concentrated in our market areas along with the normalization of new housing formation will result in a highly competitive first half of 2014.  The natural outcome will be another year of appreciating real estate valuations in our market areas.  Note to buyers: if you are in the market, give yourself the gift of a new home for the Holidays.

Attached, please find the updated Market Statistics for Santa Clara, Santa Cruz and San Mateo Counties through November 2013 (To close out the year, we are providing a pure analysis of Class 1/SFR only).

In Santa Clara County for Class 1/SFR only, the 2 year “sold” Median trend is up 56% while the “for sale” Median has climbed 46% during the same period.  A few other data points to pay attention to within the Santa Clara County Market Graphs:

Median Price

  1. Sold Median Peaked out at $837,500 in July of this year – July of just one year prior was $684,000, a remarkable market “shift”
  2. The number of Sold/Closed escrow properties this November was 790, last year same month was 967.  This which has been reported as slowing pending home sales in the media remains more a function of simply flat out low inventory levels – not enough to sell.
  3. Forecasting for December Sold/Closed figures we see more of an equilibrium with new/under contract properties @ 809 this November as compared to 820 same month last year. I
  4. The main story as we close out 2013, will be the “same story” in 2014 once the media begins to report on Q1 and Q2 of the new year – “low inventory and high demand once again results in Bay Area real estate appreciation” – Last November we had a total of 2,449 “active” SFR listings (both available and under contract/pending).  This November?  A total of 2,020.  Amazing.  All the talk among Realtors at the end of last year/start of 2013 was disbelief with “how low can the inventory levels go?  We will have our answer at the end of this month and beginning of January.  I believe we are going to experience our “inventory trough” of this cycle in the next 30/40 days.
  5. If we really want to break this down, we should also consider expireds; Oct/Nov 2012 = 507, for Oct/Nov 2013 = 570.  This activity alone results in a -70 in the “active” listing column when comparing year over year.

Supply & Demand Units

  1. For Sale/Supply in Units 2 year trend down 38%, no surprise here.
  2. Under Contracts units remain flat.
  3. Total Sold units trending up 3% during same period.

Month’s Supply & Days on Market

  1. Personally, this statistic has been the most fascinating to watch over the past 5 years.  I believe this statistic alone offers a barometer of intensity in the market.  Keep in mind that most economists will say that 5-6 month’s supply is more of a normal, balanced market.  Meanwhile, we have seen 1 month and under in SCC and SMC and even more compressed in several communities throughout the past 1-2 years.
  2. Month’s Supply for November in each of the past 3 years:  2011 – 3.5, 2012 – 1.7, 2013? – 1.2.  In fact, this November ties March of this same year as the low point of the past 2 years (which is really the low point of at least the past 7 and possibly 14 years).
  3. Check out the # of SFR properties for sale on the last day of the month of November 2013:  941. It’s starting to look a lot like “Christmas?” Well, that too, but how about looking “like it’s 19-99?”  And I am not referring to Prince’s reference either.  Last November, for sale last day of the month:  1,402.
  4. Days on market doing it’s typical November/December, I’m going to climb up slightly, to 35 days.  Last November was 40 days.

Sales Absorption

  1. As another indication of market momentum and strengthening, 40% of the active SFR inventory in escrow at November month end.  Last November was 33.5%.

In Santa Cruz County, (keep in mind we are only covering Class 1/SFR this month) while Sold Median Prices have been more of a moving target over the past few years, we’ve found stability over $600,000 this year.  November’s mark of $667,000 is notable when you consider last November was $505,00 and just two short years ago, $415,000 (a two year increase of over $250,000).   Over the past 2 years the sold median has trended up nearly 50%, the for sale median 34% and under contract +43%.  A few other data points to pay attention to within the Santa Cruz County Market Graphs:

Median Price

  1. If we simply focus on the dramatic increase in sold median over the past 24 months, this alone tells the story of a market healing that seemed to take a lifetime (while we lived and worked through it) but similar to Santa Clara and San Mateo, much of the accelerated gain has been over the past 12-18 months.
  2. 137 properties closed escrow this past month as compared to 176 in November of 2012.  Again, as this has been reported in the media as a potentially slowing/softening real estate market, the reality is a lack of overall inventory is the culprit.
  3. 634 total “active” (available and pending) listings at month end as compared to 687 one year ago.
  4. 80 expired listings this November as compared to 51 in the same month, prior year:  net decrease of 29 listings in “total active.”

Supply & Demand Units

  1. For Sale/Supply in Units has trended down almost 30% over the past two years
  2. The number of Under Contract properties has trended up 5%
  3. The number of Sold/Closed escrows has trended up nicely +15% during the same period.

Month’s Supply & Days on Market

  1. Did I say I love this metric?  Yes, I confess, passionate about it even.  Just study this one and you can measure and explain market dynamics.  November of this year; 2.4MSI.  This mark ties the second lowest point/month over the past 2 years (May 2013) with the low point being March 2013 (same as SCC) at 2.3.  Quantum leaps in a compressing/competitive market if you compare to Nov 2012:  3.9MSI and how about Nov 2011?:  4.9MSI!

Sales Absorption

  1. I have and continue to hold the belief that 25% is market equilibrium, 1 in every 4 active listings pending.  South of 10% is a depreciating climate and certainly north of 25% appreciating.  This may be adjusted by market area – regardless – Santa Cruz County closing out the year with nearly 26% under contract.  Last November stood at 19%, two years ago 15.3%.

For San Mateo County, the Sold Median is trending up 56% mirroring the for sale median +56% and under contract +50% over the past 2 years (most significant climbs as compared to all 3 counties in this report).  The for sale median is a leading trend indicator as we see a peak of $1,049M, a 2+ year high this November.  We also eclipsed a sold median mark of $1M in June of this year.  A few other data points to pay attention to within the San Mateo County Market Graphs:

Median Price

  1. 953 total actives this November as compared to 1,163 same month last year (following the declining inventory trend along with other counties).
  2. The November 2013 Sold Median price of $905k is over $200k higher than the same month in November of 2011.
  3. The November 2013 “under contract/pending sale” median price of $892,000 is nearly $300k higher than the same figure in November of 2011.
  4. The Sold Median price has remained above $900k for the past 9 consecutive months and eclipsed the $1M mark this past June.
  5. The number of new listings this past month was 278, down from 337 same month last year.

Supply & Demand Units

  1. For Sale Inventory in terms of # of listings has trended down 37% over the past two years, # sold +9% and under contract +5% during same time period.

Month’s Supply & Days on Market

  1. 2+ year low – November stood at 1.2MSI.  Last November was the reverse (in a mirror at least) 2.1.  Two years ago, same month was 3.7MSI.  This November’s mark of 1.2MSI may be the lowest level in 13+ years.  I have been unable to verify if we are experiencing an all-time November low but certainly looks and feels like it may very well be.
  2. For sale last day of month is notable:  Nov 2013 – 461; Nov 2012 – 484; Nov two years ago – 1,364.
  3. Days on market again behaving as we would expect towards year end – slight increase to 40 days (same time last year approximately 45 days).

Sales Absorption

  1. November’s mark of 39.2% under contract is closer to what we experience this past spring (Mar 40%, April 39.5%, May 39.7%).  Last November’s mark stood at 29.9 and two years ago 19.1%.

I wish to close by including a few articles that may be helpful in providing some additional insights.

http://www.car.org/newsstand/newsreleases/2013releases/2014forecast?view=Standard

http://rismedia.com/2013-11-14/recovery-to-continue-in-2014-says-nar-rates-and-home-prices-predicted-to-rise/?logout=true

Posted in Area Highlights, Current Market News, Executive Corner.

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Sereno Group Recognized As One Of The Top Philanthropic Organizations by Silicon Valley Business Journal

Sereno Group was named one of the top 50 philanthropic corporate organizations in Santa Clara County for 2012 by the Silicon Valley Business Journal.  Sereno Group’s recognition was the direct result of their 1% for Good movement started mid-year 2012.

Sereno Group was joined on the top 50 list by The Sobrato Organization, Cisco Systems, Intel, Applied Materials, and Oracle, as well as other luminary Silicon Valley corporations.  SVBJ notes that the top 50 corporate givers jumped by 29.8% to $102.7 million from the previous year.

“We are so tremendously honored and humbled to be recognized for our 1% for Good movement,” said Chris Trapani, Founder and CEO of Sereno Group, “This award is a testament to the great Realtors we work with.  The 1% for Good was started by agents looking for a way to articulate our core value of community first.  To think that our relatively smaller company with 235 Realtors would be sharing the same air as The Sobrato Organization, Oracle, eBay, and other longstanding, iconic Silicon Valley organizations is incredible.”

The 1% for Good is an office specific, agent driven, grassroots movement that donates to local non-profit, community minded organizations.  To date, 1% for Good has donated to such local organizations as Grind for Hunger, CancerCare Point, Magical Bridge Project, Paralyzed Veterans, Saratoga Senior Center, and Lacy of Santa Clara County, among others.

For more information about 1% for Good, please visit:  www.serenogroup.com/onepercent

Posted in 1% for Good, Executive Corner.

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2013 Pumpkin Decorating Contest Winners

We are so pleased with the turn out and talent that came in for our 5th annual Pumpkin Decorating Contest. Our offices were brimming with wonderful, creatively decorated pumpkins from the tiniest of tots to almost teenagers. We had a hard time picking our favorites!

Each office hosts their own judging each year, and all the pumpkins are divvied up into the respective age groups: toddler, early elementary, and late elementary. All the staff and agents are then given 3 candy corn per age group to vote for their favorites (cups are placed in front of each). All the contestants remain anonymous until they votes are finally tallied. Once the winners are declared for each group, our office managers will call the winners to let them know. All 3 winners from each office receive a prize, a gift card to one of their local craft, hobby or bookstores.

Winners are announced in all our local ads, from Palo Alto to Santa Cruz, as well as posted on our Facebook page. Any contestant who would like their pumpkin back is very welcome to pick it up. Any pumpkins we have left the week after Halloween we like to donate to a local senior center where possible. If you have any suggestions of where they could go to be enjoyed longer, please email marketing@serenogroup.com – we are always interested in hearing about other options.

We are very impressed each year with the creativity we see these kids have, and look forward to many more years and many more fun pumpkins.

Posted in Events.

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Market Update Graphs/Report through August 2013

Here are the updated Market Statistics for Santa Clara, Santa Cruz and San Mateo Counties through August 2013 (all graphs and data include both class 1 and 2).

In Santa Clara County, the 2 year “sold” Median trend is up 62% while the “for sale” Median has climbed 52% during the same period.  A few other data points to pay attention to within the Santa Clara County Market Graphs:

  1. Median Price
    1. The Under Contract (Pending) Median recovered (back up to 675K) following a two month decline – should result in a increased Sold Median figure for next month (up from 660k prior month).
    2. 1,584 properties closed escrow this AUG versus 1,494 in both AUG of 2011 and 2012.
    3. After a substantial monthly increase in new listings for the past 3 months (2,054 May, 1,941 JUN and 2,125 JUL), we are beginning to see some normalization setting in as we head into Fall – 1,753 new listings entered the market during the month as compared to 1,578 in AUG of 2012.  July saw 2,125 new listings as compared to 1,630 in the same month prior year, for example.
  2. Supply & Demand Units
    1. For Sale/Supply in Units continued slight easing from prior month’s two year trend, now at -52%.
    2. Total “active” (available and pending properties) stood at 4,054 at month end in comparison to 4,184 last AUG/2012 and 6,948 in AUG/2011.  Therefore, year over year inventory still down (approximately -3%).  Significant to note since its becoming more apparent that we have passed our annual inventory peak season.
  3. Month’s Supply & Days on Market
    1. Another drop down this month equal to April/May figures (1.2 MSI for AUG).  We experienced a slight increase to 1.5MSI in July.  August of 2012 stood at 1.8, same month in 2011 @ 3.4MSI.
  4. Sales Absorption
    1. The percent of active listings under contract was 40% for August/13 as compared to 33% for 2012 and only 21% in August of 2011.

In Santa Cruz County, while Sold Median Prices have been more of a moving target each month, we’ve crossed a wide chasm over the past several months.  For the past 6 months, the “sold” median has been above 500k and nearly hit 600k for the first time in many years for the month of August 2013.  Last August the sold median was 509k, this August?  590k!  This is a dramatic increase over a 12 month period.   Over the past 2 years the sold median has trended up 40%, the for sale median 34% and under contract +45%.  A few other data points to pay attention to within the Santa Cruz County Market Graphs:

  1. Median Price
    1. 251 properties closed escrow this past month as compared to 264 in August of 2012.
    2. 304 new listings entered the market during this past month as compared to 275 in August of 2012. More of an equilibrium as compared to some of the inventory increases in Santa Clara County over the past few months.
  2. Supply & Demand Units
    1. For Sale/Supply in Units has trended down -41% over the past two years
    2. The number of Under Contract properties has trended up 22%
    3. The number of Sold/Closed escrows has trended up 35% during the same period.
    4. Interestingly and for the second month in a row fewer properties went under contract when comparing the same month of the prior year:  50 properties went Under Contract this August as compared to 68 in AUG of 2012 and 74 during the same month of 2011.
  3. Month’s Supply & Days on Market
    1. The Month’s Supply of Inventory remains par with prior month (2.7MSI) and nearing AUG 2012 (3.2MSI).
  4. Sales Absorption
    1. The percent of active listings under contract stood at 25% and has held above 20% this entire year to date.

For San Mateo County, the Sold Median is trending up more significantly (+55%) over the past two years (and from $650k to $825k over just the past 12 months) while the “for sale” median trend has climbed 60%.  The gap between the “sold” and “for sale” median price is closing which is remarkable since a few short months ago we observed a most significant delta between the “for sale” inventory over the sold median price.  A few other data points to pay attention to within the San Mateo County Market Graphs:

  1. Median Price
    1. The number of under contract properties also slightly increased again this month – August (619) as compared to the same month last year (533)
    2. The Sold Median price remained above 800k for the fourth consecutive month.
    3. The number of new listings nearly par this August (668) slightly ahead of prior year (AUG 2012 – 640)
  2. Supply & Demand Units
    1. For Sale Inventory in terms of # of listings has trended down 54% over the past two years, # sold +16% and under contracts +12% during same time period.
  3. Month’s Supply & Days on Market
    1. The Month’s Supply of Inventory dipped again (same trend and figure as SCC) to 1.2MSI in August.  Same time last year we were at 2.1MSI, significantly lower at the present.
  4. Sales Absorption
    1. The percent of active listings under contract remains right around 40% for the sixth month in a row.

Posted in Current Market News, Executive Corner.

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Sereno Group’s 5th Annual Pumpkin Decorating Contest

Each year, we supply each of our 6 offices with pumpkins that people in the community are welcome to pick up and take home for kids to decorate. We cannot accept pumpkins that have been pierced or carved in any way, as they rot very quickly once they’ve been punctured. But not to worry, there are lots of other creative ways to decorate a pumpkin! Paint, glitter, stickers, markers, fabric, glue, buttons… the more imaginative the better! See the winners from last year here.

Once your pumpkin is decorated, bring it in to your local Sereno Group Office (addresses and hours listed below), be sure to get your goodie bag, and sign your name so we know who to contact if you’re a winner. There are 3 winners per office, one for each of the 3 age groups: toddler, early elementary, late elementary. Winners will be contacted after the contest is closed (Monday, October 28th is the last day you can drop off entries), and a picture of their winning pumpkin will be announced in the local papers and on our facebook page.

We’re very excited to see all the entries this year! Good luck to everyone.

Locations and hours:

Los Gatos
214 Los Gatos-Saratoga Rd
(408) 335-1400
M-F 9am-5pm, S-S 11-4

Willow Glen
1100 Lincoln Ave #170
(408) 295-3111
M-F 9am-5pm, S-S 11-4

Saratoga
14506 Big Basin Way
(408) 741-8200
M-F 10-2pm

Los Altos
369 S. San Antonio Rd.
(650) 947-2900
M-F 9am-5pm, S-S 11-4

Palo Alto
258 High Street
(650) 323-1900
M-F 9am-5pm

Soquel
2407 Porter St. #150
(831) 460-1100
M-F 9am-5pm

Posted in Events, Executive Corner.

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Sereno Group is Recognized as one of the Largest Private Companies in Silicon Valley

Sereno Group ranked in the top 50 of Silicon Valley’s Largest Private Companies, a prestigious list published by the Silicon Valley Business Journal. The SVBJ recognized and ranked organizations based upon the companies’ completed fiscal year revenue for 2012.
This is Sereno Group’s first time appearing on the list. The company has already surpassed 2012’s pace and is on course to close out 2013 with record numbers in multiple categories, including an overall sales volume increase of 30% from 2012, total number of sales, and revenue.
“We are very honored to appear as one of Silicon Valley’s largest private companies,” said Chris Trapani, CEO and Founder of Sereno Group, “Since 2006, we have been very intentional about our growth plan and, even during the economic downturn, had faith in our people and vision. Being recognized on this very esteemed list confirms our core values helped clarify our journey, even during very troubling economic uncertainty.”

http://www.serenogroup.com/SVBJ-Largest-Private-Co-2013

Posted in Current Market News, Executive Corner.

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